Industry News — Beverage B2B

Waterboy, a DTC hydration brand founded in 2021, now distributes its electrolyte powder formulas through Target alongsi…

Laithwaites released a limited-edition case of 12 Halloween-branded red wines, priced at $173.88 with themed bottle nam…

CJ Foods brings jari, a premium Korean spirits line, to select New York retailers and restaurants, expanding K-culture …

Amber & Opal, the honey botanical whiskey co-founded by rapper Ja Rule, has secured a placement on the cocktail menu at…

Laphroaig reintroduces its 15-Year-Old Single Malt as a permanent core offering after more than a decade, launching in …

Yesly, from the founders of Essentia Water, offers functional water and energy variants positioned as cleaner alternati…

Hunter Luxury's Jack Daniel's x McLaren Halo MK1 limited-edition bottle wins dual MUSE Design Awards for brand collabor…

LYTR electrolyte beverage sponsors Lytle, Texas's 75th anniversary celebration, featuring hydration station sampling, b…

Torabhaig's new Distillers' Series hands complete creative control to nine distillers, debuting with two single malts a…

establishes an annual International Soju Week to celebrate the spirit's growing popularity in the U.S. market, building…

Jaisalmer Indian Craft Gin, crafted with regional botanicals including Darjeeling tea and vetiver, now reaches 30+ U.S.…

Kikkoman Foods, Inc. officially commissioned its Jefferson, Wisconsin plant in fall 2026, a $560 million, decade-long c…

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